Devotional genre not just re-kindled but RE-INVENTED! #ShekharRavjiani #Music


First
ever musical reality show where ‘trends meets tradition’ – Om Shanti Om

Marking
the launch of STAR BHARAT, the show unveiled on 28th August at 6.00 p.m.
Show
airs every Saturday and Sunday at 9p.m.

Indore, September 12, 2017:
The world is basking in a love affair with rich Indian traditions. Be it Yoga,
Ayurveda, Meditation, Cotton etc. India is truly taking centre-stage in the
world. But ironically, Devotional songs/Bhakti genre is now merely confined to
caller tunes. How do we keep this genre alive and relevant in today’s times?
In
bringing about this change, Star Bharat’s philosophy of challenging the norms
and moving forward fearlessly sets a perfect example. Their latest offering in
Hindi General Entertainment space brings to its vast audience a show which is
determined to give devotional music a cool quotient – ‘a show format never explored and
a genre unheard of’
.


Om
Shanti Om
, is a musical stage with a rare blend of trends meeting tradition,
where contestants re-invent popular devotional songs that appeal to modern
India. Each episode of the show has contestants singing a familiar devotional
song in a re-arranged form which tests their versatility. This will be for the
first time that TV is witnessing a genre, not just being re-kindled but re-invented.




The
show that boasts of many firsts on Indian Television has seen the debut of the
epitome of devotion ParamPujya Swami Ramdev Ji unveiling the concept of the
show to the audiences across India. The show also has country’s top Bollywood
names and singers extraordinaire – Sonakshi Sinha, Shekhar Ravjiani and Kanika
Kapoor. Aparshakti Khurana is seen as the show’s host. The show’s set has been
designed by none other than Bollywood’s best Omung Kumar.
Produced
by Colosseum, the show presents 14 participants who lend their voices to the
re-arranged devotional music composed by Bollywood’s famous music composer
Aditya Pushkarna. A special episode was aired to commemorate the re-launch of
Star India’s channel Life Ok as ‘Star Bharat’ on Monday, 28th August, 2017 from
6pm to 8pm. The show airs every Saturday and Sunday at 9pm. Om Shanti Om is the
ultimate torchbearer of ‘traditional’ music in India.
Shekhar
Ravjiani
who is seen judging the show, said “When I heard the concept, I was
amazed. This is the first time, where devotional songs will be sung in the
rearranged version on national television. Star Bharat as a channel is
redefining the genre of music reality shows on Indian Television with Om Shanti
Om.
Catch the never-seen-before musical journey of OM
SHANTI OM on your TV screens every Saturday and Sunday at 09.00 p.m. only on
Star Bharat.
For more
information, please contact
PR 24×7
Network Ltd.
Atul Malikram – 9827092823
Pari – 9981532247

[email protected]

Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.

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