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Lifestyle

VIP Industries launches’50 – 50’ campaign!

~ The brand brings back the most iconic jingle to
celebrate its 50th year ~
National, November, 2017: The iconic ‘KalBhi, AajBhi, KalBhi VIP’ is back! VIP
Industries, leaders in luggage industry and synonymous with travel since 1971,
launches their new advertisement to commemorate 50 golden years in India. This new
futuristic ad campaign with a completely modern twist features superstar Hrithik
Roshan and highlights VIP as a perfect travel partner of India for generations.
To celebrate this special year, the brand has launched the 50-50 campaign,
where VIP industries is offering an exciting 50% discount on their select product
folio including VIP, Aristocrat, Carlton, Skybags.

Creatively
conceptualized and executed by Whyness, the TVC beautifully encapsulates how the
luggage brand has always been a trusted companion for travelers around the
world. The ad simply depicts that while the mode of transportation has evolved
from trains, to aero-planes to space shuttles, VIP has been the luggage of
choice since India started to travel and will continue to be the ideal
companion in the future too. The fresh twist to the iconic jingle ‘kalbhiaajbhikalbhi’ will certainly ring
the nostalgic bell for many viewers.

Speaking about the
concept and his experience of working for this campaign, Brand Ambassador, Hrithik Roshan says, “VIP is a brand that goes back to my
childhood, I have grown up listening to the KalBhi, AajBhi, KalBhi VIP jingle. It
gives me immense pleasure to be a part of an iconic campaign as this. I would
like to congratulate the brand on its 50th year, as they continue to
create more memories for travelers.”
Sudip Ghose, Senior
Vice President – Sales, Marketing and Service, V.I.P Industries says,
“This is a very exciting year for us at
VIP Industries, as we complete 50 years of being market leaders in the luggage
industry. From a single brand to offering a diverse product portfolio across
multiple brands, VIP industries has come a long way. And we have only our
customers to thank for all the love and support they would have shown us. Therefore
we are doing our bit by offering 50% discount on our select ranges. We hope to
continue our endeavor to manufacture world class products and provide numerous
different offerings to make travel simple and convenient for millions of people
around the world in the future. We completed 50 and are ready for the next 50.”
Speaking from a creative perspective Ravi Deshpande, Chairman,
Whyness says
, “This ad is a celebration of VIP’s
‘50% off on its 50th anniversary’ offer. Bringing together Hrithik Roshan and a
contemporary version of the classic VIP jingle make the ad just right for the
occasion.”

This is a 360
degrees campaign, covering all major TV channels, radio stations, OOH sites and
social media platforms.

Link to the campaign:  Celebrating 50 Years of VIP Bags
CREATIVE CREDITS:
─ Creative
Agency: Whyness
─ Chairman:
Ravi Deshpande
─ Creative
Team: Ranjit Sasidharan, Gia Fernandes
─ Accounts
Team: Bhavesh Nainani, Chetan Mane
─ Production
House: FAR Commercials
─ Director
of the film: Jeff Balsmeyer
About V.I.P.
Industries Ltd:  

Established in
1971, VIP Industries Ltd. is Asia’s No.1 luggage manufacturer. Its four
factories produce nearly five million pieces a year, making it the second
largest producer of luggage in the world. The state-of-the-art VIP Design Lab
at Nasik has to be credit several international patents and design
registrations. Since inception, the company has kept in step with the changing
need and taste of the discerning and quality conscious traveler. VIP Industries
already has a global footprint with its products available not just across
India but also all over Middle East, the UK, USA, Germany, Spain, Italy and
select African and South East Asian countries.

***
Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.

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PNG Jewellers Shine the Sultan Way!

With 2017
coming to an end and the advent of the wedding season, PNG Jewellers is here to
give you a chance to celebrate it with an oomph. The brand has returned to
captivate you with a mind blowing offer on their diamond jewellery products.
The mind
blowing offer is accessible over all PNG Jewellers outlets in Pune, Aurangabad,
Indore, Goa and Nagpur. The brand is putting forth their range with a
value worth Rs. 65,000 per Carat now only at as low as Price of Rs. 49,000 per
Carat. The alluring offer on diamond jewellery is accessible for the customers from
24th November onwards and will be valid just till the stocks last.

The brand
houses an engaging extent of unrestrained and chic statement pieces that hasa
loyal fan base for ages. The new collection of diamonds will enable you to
flaunt these valuables at every occasion. Their gathering of diamonds will
fascinate you with its cuts, everlasting designs and precision.
Speaking on
the occasion, Mr. Saurabh Gadgil, Chairman and Managing Director, PNG Jewellers
quotes, “Since we are around the corner for new year along with too many winter
weddings lined up which only calls for celebration. And India being so rich on
culture where jewellery plays an important part, we wanted to make it easier
for our customers to go out and celebrate with style, leaving aside the huge
amounts they would need to shell out for the same.”
So let’s not
sit tight for your most loved pieces to get off the racks, and head out to your
adjacent PNG store to grab from the best.
About PNG Jewellers Pvt. Ltd:

PNG
Jewellers Pvt. Ltd, with 185 years of excellence in creativity and their warm
service for customers across the world is one of the most reputed Jewellers in
the country that have helped a woman discover her beauty. PNG Jewellers Pvt.
Ltd today has its global presence with more than 22 stores across India, Three
stores in the USA and one in UAE. Under the leadership of Mr. Saurabh Gadgil a
strong visionary, PNG Jewellers Pvt. Ltd is becoming a brand that caters to the
taste of modern Indian women too.

***
Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.


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Ayushman Bhav set turns acting school for Tisha Kapoor!

Tisha Kapoor,
who is essaying the lead role of Kaavya in Star Bharat’s popular drama Ayushman
Bhav
is brushing her acting skills by working with experienced actors on her
show. 
She considers
herself to be privileged to be working with actors like Sudha Chandran, Savita
Prubhane, Manish Goel, who have done some great work in the industry and are
looked upon by actors.
On being
asked, she says, “I learn from them so
much. No acting school could have taught me what I get to learn from them in
person. Having spent so much time in the industry, I am still spellbound by
their professionalism. I look at their shots closely and try to improvise mine
with their guidance and support. Each day on the set is a learning experience
for me. I consider myself lucky to be part of Ayushman Bhav team.”

Tisha Kapoor
is seen opposite Sumit Bhardwaj in the show.

Watch Ayushman Bhav from Monday to Friday at 09:30
pm only on Star Bharat.

***

Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.

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Magicbricks Partners with PNB Housing Finance Ltd. to E-Auction Re-Possessed Assets

 45 properties will be put up for
e-auction on Nov 27 on Magicbricks
        Properties
available at attractive rates, cheaper than the prevailing market rate; quick
and easy possession
November 2017: In an
industry-first move, Magicbricks,
India’s No.1 property site, today announced its strategic partnership with
India’s leading housing finance body PNB
Housing Finance Limited
to e-auction its re-possessed properties on Magicbricks’ online auction platform.
The first e-auction comprising 45 properties will be held on Nov 27, 2017. 
Coming close on the heels of the
successful first-of-its-kind online property bidding
campaign ‘My Bid, My Home’ on Oct 7, Magicbricks will now be
offering its customers re-possessed properties of  PNB
Housing Finance Limited
at attractive rates and priced at  lower than the prevailing market rates.  Further, properties would be available for quick possession.
Customers can log-on to auctions.magicbricks.com to register by
Nov 24, 2017. The properties are spread across NCR (35), Bhiwadi (2), Mohali
(2), Indore (1), Jagadhri (1), Ludhiana (1), Sonipat (1), Yamunagar (1) and
Zirakpur (1).
Commenting on the
partnership, Mr. Ritesh Mohan, Sales Head-Strategic Accounts,
Magicbricks
,
said: “After the astounding success of ‘My Bid,
My Home’ during which we generated sales in excess of Rs.200 crore, we are now thrilled to announce yet another endeavour for our auction platform with
PNB Housing Finance Limited. Consumers will get a wide choice of properties
to be owned through online auction at attractive rates. Through our auction
platform we are able to provide innovative offerings to our customers and it
certainly signifies the defining moment for online real estate industry. We are
looking forward to a great partnership with PNB Housing Finance Limited.”
Speaking
at the partnership. Mr Prasanna
Singh, National Head – Collections, PNB Housing Finance said
“With
growing penetration of online transaction the trend towards e-auctions of
properties has picked up speed in India. We foresee it as a viable ground and
hence have partnered with Magicbricks to offer our re-possessed property to
customers at attractive rates. Participation in the e-auction will expand our
reach, without investing much in physical infrastructure or manpower and will
make the recovery process much more efficient and transparent. We are excited
to share a great partnership with Magicbricks and look forward to the success
of the mega event.” 
Magicbricks is India’s only property site with Standardisation,
Testing and Quality Certification (STQC)
by the Ministry of Communications
and Information Technology, making it the country’s only real estate portal
eligible for a bidding platform for properties. For the first-of-its-kind
certification, Magicbricks had to conform to 150 stringent parameters laid down
by the Ministry of Communications and Information Technology.

About
Magicbricks:

Magicbricks.com is India’s No.1 property site. With monthly
traffic exceeding 12 million visits and with an active base of over 14 lakh+
property listings, Magicbricks provides the largest platform for buyers and
sellers of property to connect with each other in a clear, transparent manner.
With this in mind, Magicbricks has innovated several product features, content
and research services, which have helped us, build the largest audience pool.

About PNB Housing
Finance Limited:
PNB Housing Finance Limited (NSE: PNBHOUSING, BSE: 540173)
is promoted by Punjab National Bank and is a registered Housing Finance Company
with National Housing Bank (NHB). The Company got listed on the Indian stock
exchanges on 7th November, 2016. The Company offer its retail
customers “housing and non-housing loans”. The Company is also into
construction finance loans to real estate developers for residential housing.
PNB Housing Finance is a deposit taking Housing Finance Company.

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In conversation with the Chirpy and lively Dolly aka Shweta Gulati in Sony SAB’s ‘Partners- Trouble Ho Gayi Double’

Talented
and Beautiful actress will be soon seen in in Sony SAB’s upcoming crime based comedy show ‘Partners- Trouble Ho
Gayi Double’. She will portraying the role of Dolly Nadkarni who is a café owner.
She loves reading suspense novels and tries to apply her acquired Detective
Knowledge in all Aditya & Manav’s cases. She plays Manav’s love interest in the show.  In conversation with Dolly Nadkarni.
1) After
a long time you are coming back on television, so how does it feel?


     A) I don’t know why people calls it as a comeback. I just choose not to do anything
on television because I wanted to have time for myself. I am very choosy when
it comes to work. When I got this offer, I was very excited to work with the
production house, as I have worked with them before. One of the reasons to pick
up the show was it’s a hilarious and fun show. Another reason is, I have done
many shows for Sony SAB l in the past and I love working with them. Sony SAB is
like a huge happy family.
      2) What
is the connection of you with comedy, that you are seen more in comedy shows?
t  A) It is not that I choose comedy but the fact is comedy chooses me. I would love to
do drama, I would love to have tears in my eyes. But somehow the shows which
come to me and I end up liking is comedy. I pick what I feel is the best for
me.
3)  You
have been doing theatres, television so which is more comfortable to you as an
actor?
 A) I
don’t think an actor look for comfort, they look for challenges. I look for
challenge. Theatre is definitely any day more challenging than television
because in theater you don’t get another chance to prove yourself. You don’t
get another episode to prove you. Television is my love because I began my
career with television. I can’t deny my love for TV. So I am comfortable with
both the mediums.
4) Tell
us more about your character in the show?
A) I
will start between the similarity about my character Dolly and me. Dolly loves
thriller, horror and she loves solving mysteries. She thinks that she has the
attitude for it but she doesn’t or maybe she does also. As we progress in the
show we will figure out if she really has the passion or no. My theatre genre
is thriller and horror, so that is the similarity between Dolly and Shweta. The
biggest difference is Dolly zones out. When she gets into the thriller mode
than she is tripping on that mode. Dolly is a coffee shop owner who hates
coffee or she doesn’t even drink coffee. She is always wondering about why
people even drink coffee and is always amused that people are drinking coffee
and giving her money in return. In her own thriller attitude she tries to crack
the cases for the boys- Manav and Aditya. Dolly is a very sweet, fun loving
girl next door who probably aspires to become a detective but she is trapped in
the coffee shop.
5) The
show is about Partners and crime, so who is your partner in crime in real life?
A)  My
dogs are my partners in crime in real life. I just love them and the reason I
am working today is to give them a better life. I just love them immensely.
6) The
show has many big actors, comedians in the show like Johnny sir, so how do you
feel about the same? Are you nervous or very excited?

A)  I
just feel so honored to work with Johnny sir. As we have grown up watching his
comedy. He is a living legend of comedy. Till now I haven’t shot any episode
with him as he is the commissioner but I am sure in the future we will get a
chance to shoot with him so I very much excited for the moment. Yes I am very
nervous as well to share the screen with such a veteran actor.
Tune
in to Partners- Double Ho Hayi Trouble premiering from November 28th, Monday to
Friday at 9.30 pm only Sony SAB!

***
Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.

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VIKRAM BLEEDS WHILE SHOOTING FOR EK DEEWAANA THA

The charming and good looking Vikram Singh Chauhan, ‘Vyom’ from Ek Deewaana Tha is a director’s actor who always believes in going an extra mile to get into the skin of the character. In the upcoming episode of Ek Deewaana Tha, Vikram is seen playing a guitar to serenade Sharanya (Donal Bisht) and he got so involved into the act that he ended up hurting his fingers and blood started oozing out! But that didn’t deter Vikram from shooting and he played the strings until the shot was okayed.
When contacted Vikram said, “Acting for me is not merely a profession, it’s also my passion. It’s a constant endeavor for me to present my best performance for the audiences. While shooting for the sequence with the guitar, I was required to strum the strings constantly as I sing a song to appease Sharanya. After the completion of the shot, when I went back to my vanity I realized that my fingers were bleeding! I was so engrossed while shooting that I didn’t even know I had hurt myself. The crew quickly provided first aid which was a relief.”
In the upcoming track of Ek Deewaana Tha Sharanaya portrayed by Donal Bisht is upset with Vyom as he does not let her consult Odhni to find out about her past life. Vyom visits Sharanaya’s home and sings a song to serenade her and win her affection wherein Shiv will use his mystical powers to keep both of them apart from each other.
Tune in to ‘Ek Deewaana Tha’ every Monday to Friday at 10.00 pm only on Sony Entertainment Television!


***
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PLATINUM EVARA BLESSINGS! #JEWELLERY

INTRODUCING ANEXQUISITE
PLATINUM JEWELLERY COLLECTION – A RARE GIFT OF LOVE FOR THE MILLENNIAL BRIDE
& GROOM


Mumbai, November 2017:  Rare and
precious, platinum jewellery is the preferred choice for young Indians to
celebrate and mark the important milestones in their lives. Culturally relevant
and global in its design aesthetic, PLATINUM EVARA is synonymous with the inimitable
bond that is weaved not only between two individuals but their families too. This light weight jewellery, whilst being a symbol
of a heartfelt blessing, is also unique in its design philosophy, capturing the
sartorial choices of the modern-day bride and groom.
Inspired by global trends and
keeping in mind the fashion forward choices of the millennial bride and groom,
the new collection by PLATINUM EVARA celebrates the global design trend of
“MODERN FEMININE” for the bride and “BOLD MINIMALISM” for the groom jewellery.
The designs inspired by Modern Feminine trend explores fluidity through
interlinks – specifically, interlinking various classic motifs to create the
elegant and a contemporary collection which compliments the post wedding
lifestyle of today’s bride. Whilst the Men’s range features
minimalistic pieces inspired by geometrical forms and patterns which has a bold
interplay of lines and structures. The combination of matt and satin finishes
add character to this collection. Each piece in the collection is crafted
keeping in mind the discerning urban man.
This wide range comprises of
necklaces, earrings and bracelets for women, and chains for men.
Built on Platinum
heritage and infused with cultural relevance integral to Indian weddings, Platinum
EVARA offers an opportunity for dual gifting for the modern couple from the
parents, in-laws or from the elders in the family, who wish to bless the
couple. PLATINUM EVARA’s contemporary designs can be worn across several
occasions and they come with
assured purity, exclusivity and elegance- synonymous with preciousness and the
rare blessing of love!
Platinum 30 times
rarer than gold is progressively becoming the metal of choice of young India.
Appeal lies in the high emotional connect of the metal and innovative designs
which are reflective of the international trends.
Price: Rs
45000 onwards

Availability: Leading retailers have a platinum counter at
their stores. Please visit – www.preciousplatinum.in to get additional information on designs and
locate a platinum authorised retailer near you.
About Platinum Guild
International:

In
order to assure consumers of the purity of platinum jewellery, Platinum Guild
India Pvt. Ltd. has appointed Trust Ever Assurance Services LLP to audit and
monitor its Quality Assurance Scheme. Under this scheme, all authentic platinum
jewellery in India comes with a Quality Assurance Card and bears the purity
mark of “Pt 950” stamped inside the piece. This also serves as an assurance of
a ‘buy back’ programme.

***

Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.



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Omkar Realtors’ to launch biggest residential project in post-RERA era in Mumbai’s prime micro market!

(Upswing
in SMEs and trading community from Indore investing in Mumbai market)


Indore,
Nov
16, 2017: Mumbai
based Omkar Realtors & Developers, one of the country’s leading brands in
redevelopment, boutique and luxury housing, is launching a 1200-strong
residential project in end-November 2017. 
This low ticket sized boutique inventory offering will be the biggest
realty launch across pan-India market post-RERA.
        
The
RERA compliant project, currently codenamed “Passcode Andheri  Highway”, consists of 1/2/3  bhk units with the ticket size ranging from
Rs. 87 lakh to Rs 1.6 crore onwards (355 sq.ft -710 sq.ft carpet area). The
project located on the western express highway of Andheri-Jogeshwari east
corridor comes with a record 30 plus amenities and an inventory of 1200 plus apartments
as part of Phase 1 launch. 
According
to company spokesperson Animesh Das, Head Channel Partners, Omkar Realtors :
“The project with a fair share of inventory under sub-Rs. 1 crore bracket holds
strong attraction for pan-India customers and investors looking at buying in
country’s primary realty market. Not only does this ticket sizing compare well
with key MP markets; especially Indore, it holds attractive ROI proposition at
the current pricing level.”
Mr.
Das added that the buyers are eyeing inventory in areas with upcoming
infrastructure developments such as Metro, Mono rail, new link roads connecting
the East -West Corridors etc., and Andheri-Jogeshwari is one such key location
in Mumbai. 
The
project strategically located on the Western Express Highway enjoying easy
access to domestic and international airports comes with flexible payment plans
and minimal down payment options.
The key target customer groups in this micro market spans
SME’s, trading community, corporate professionals, media & entertainment
industry.  The location is one of the
most sought after by Mumbai’s film and television fraternity including artistes
and production houses.
     
     
Omkar’s MP outreach:
Omkar has a 4,000-strong customer
base including pan India locations and global NRI communities.  The customer and investors traction has been
on the increase from Central region markets particularly Indore, Bhopal in
country’s premier market with trading communities accounting for a major chunk
of investments.
While Mumbai’s corporate sector has
been drawing mid-level and senior level talent from the key Pan India markets,
the city’s trading vertical spanning commodities, oil extraction, metals,
imitation jewelry, bullions has historically found a connect with Indore
business community. These factions have been key investors in both low ticket
and mid-ticket sized realty projects in Mumbai.
For Omkar, the investment sentiment
from the Central region has seen a marked interest recently accounting for a Rs
30-crore plus realty portfolio during the current year itself.  
According to Mr. Das, the marked
interest level from Central region, especially Indore indicative of high trust
quotient and transparency factor prevalent amongst customers for leading
branded players in Mumbai’s residential market.
About Omkar Realtors & Developers Pvt Ltd:
Mumbai-based Omkar Realtors & Developers Private Limited (ORDPL), commenced
its operations in 2003. The company is promoted by second generation
entrepreneurs backed by five decades of business heritage and strong
financials. The company’s expertise is showcased through an array of
residential and commercial projects with an estimated land-bank inventory of
over 40 million sq. ft, spread across most premium locations in Mumbai.
Over the last couple of years, the brand
has been consistently amongst the top 3 selling realty brands in India’s premier
realty market with its market leadership in Redevelopment, Luxury and Boutique
offerings in the residential and commercial space.
Today, Brand Omkar has successfully
designed projects aimed at luxury gated communities. This includes its most
anticipated ultra-luxury residential development Omkar 1973 Worli and the
largest and tallest luxury gated community in Mumbai’s suburbs, Omkar Alta
Monte. Other key projects include Omkar Meridia and VIVE (Near BKC), Vayu
(Mahim), Veda (Parel) and Ananta (Goregaon East), Crescent Bay (Parel) – JV
with L&T Realty, Dhobighat (Mahalaxmi) Majaswadi (Jogeshwari
East) and Signet by Omkar (Malad East).
It has already delivered 15
projects in Mumbai and is currently developing another 6 projects with major
emphasis on boutique luxury & lifestyle housing space. The company plans to
complete development of 20 million sq. ft., area by 2018 in Mumbai with an
additional pipeline of 40 million sq. ft. to follow. Omkar enjoys the market
leadership in Mumbai’s re-development space having rehabilitated more than 60,000
slum dwellers in Mumbai’s under the Maharashtra government’s Slum
Rehabilitation Authority (SRA) housing scheme. The company plans to house
another 12,000 slum families across company’s newer sites in next 2-3 years which
are in different stages of development.
In mid-2017, the brand achieved a
record sales of 580 units within a 15-day timeline, for its boutique luxury
residential project “Signet” at Malad East, adjoining the Western Express
Highway.
The company has collaborated with
globally leading design firms including Foster + Partners (architecture/UK),
Buro Happold (structural engineering/UK), HBA (Interiors/UK), LDA(Landscape/UK),
DHA (lighting/UK), ESPA (Spa/UK), Barkley (Pet services/USA), Deeproots Landscape
(Singapore), KPM Engineering (Services & Structural engineering/UAE), GOCO
Hospitality(Thailand), L&T (Construction/India) amongst others.
Omkar’s 1000 plus-strong
professional work force is headed by Mr. Kamal Gupta (Chairman) and Mr. Babulal
Varma (Managing Director) along with six directors on the board.
For
further information, please contact:
Mr. Atul
Malikram: 9755020247

breakfastnews@pr24x7.com 

***

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Youth lifestyle brand Integriti launches ‘Integriti Dance Music’, gives you a chance to lunch with DJ Hardwell

November 2017: For the first time in India, leading
youth lifestyle brand Integriti, from
Kewal Kiran Clothing Ltd. has
conceptualized its own music festival “Integriti
Dance Music”.
With a vision to make it India’s biggest dance music
experience, Integriti has joined
hands with Guestlist4Good to launch
the ultimate music extravaganza ‘Integriti
Dance Music’
at Guestlist festival at DY Patil Stadium,
Mumbai. All Integriti fans can be a part of this two day music extravaganza by
shopping at an Integriti store for Rs. 2999/- and win a confirmed entry into
the festival on 2nd& 3rd December. Boasting of high octane line up of artist, day one includes the big
wigs of Indian music industry Adnan Sami, Nucleya and playback sensation
Mithoon, Shaan while day 2will be featuring Fire starter and India’s favorite
DJ Hardwell along with globally acclaimed names like record producer duo
W&W, electrifying DJ and producer Suyano and many more. The
customers not only get a free ticket to the festival on shopping for Rs. 2999/-
but also get a chance to enter the contest where 50 lucky winners get a chance
to lunch with DJ Hardwell.

Commenting on this, Mr. Vikas
Jain, Director, KewalKiran Clothing Ltd
. said, “Our customers are the youths of India, who love listening to all kinds
of music. DJ Hardwell is the most well known DJ in the world. What best way to
thank our loyal patrons for their love and support than get them to witness a
rocking performance by DJ Hardwell and give them a chance to meet him in person
and have lunch with him”.
He further added, “At Integriti we wanted to create a property that matches the current
brand imagery and connects with our target audience and truly brings out the
Spirit called Youth and driving overall profitability. We wanted to spread the
powerful message of coming together but not in a preachy way. This led to the
idea of creating our own music festival, “Integriti Dance Music”, where youths
would come together and connect. Music never gets boring or preachy. We are
launching our unique property at Guest list festival and have the best
International and Indian line up. We are also designing an entire collection
dedicated and inspired from the fashion followed in music fests and even coming
up with limited edition Hardwell merchandise”. 
In line with the brand proposition
of carrying your confidence with you while being free spirited, “Intergriti
Dance Music”
strives to bind the world’s largest and most happening
community ‘The Youth’ through this festival. It also aims to contribute towards
empowering and educating 1,00,00 lesser fortunate through this festival and
support treatment of the needy through Vijay Vallabh Hospital.

So join the Integriti Dance Music
Movement by shopping for just Rs. 2999/- and be a part of the most smashing music
culture at D.Y. Patil Stadium. 

***

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WIZCRAFT & MTV ANNOUNCES THE FIRST EVER 10 CITY- ARIJIT SINGH LIVE IN CONCERT, THE MTV INDIA TOUR!

  

~Singing
sensation Arijit Singh gets ready to woo audiences in ten cities across the
country with his first ever India tour~
~Tickets are
exclusively available on BookMyShow~
Mumbai, November 14th, 2017: MTV, the brand that introduced
India to music television andIndia’s Leading Media and Entertainment Company- Wizcraft
International
have come together to
present the first-ever Arijit Singh Live in Concert – The MTV India tour. The
concert series, an initiative of GiMA
Concerts,
is slated to begin on Arijit’s home-turf, Kolkata on December24thand
will be held across major cities right up till March 2018.The singer, who has captured
the hearts of over millions across the world, is all set to take the nation by
storm with his chartbusters.Fanswill be
able to get their tickets exclusively on BookMyShow, India’s largest online
entertainment ticketing brand.
Famously known as the Soul of Bollywood, Arijit Singh has sung over 150
tracks, won more than 50 popular awards, and has acquired a staggering fan base
that’s growing every year. Not only are his songs heard in India, but Arijit
Singh has his fan following all over the world and has been recognized as the
most-heard artist for four consecutive years.
Commenting on the occasion, Arijit
Singh
shares, It will be my first integrated and exclusive India
tour and I am grateful to have this opportunity to perform live for my
audiences across different cities. This journey along with GiMA& MTV will
definitely be an incredible experience for me.”
Sabbas Joseph, Director & Co-Founder
Wizcraft International
said “Wizcraft International
has always endeavored to bring forth artists, and concepts that are unique and
larger than life concerts witnessed never before. We are glad to present a
series of live concerts under the aegis of GiMA concerts in partnership with
Viacom18’s MTV with the reigning superstar, Arijit Singh, which also happens to
be his first national tour. These concerts are scheduled in the ten cities
across the nation with an aim to bring the superstar closer to his mammoth fan
base. We look forward to entertain audiences with the best of his music.”
Raj Nayak, COO, Viacom18 added,
“MTV has always been a pioneer where music programming is concerned. Be it
introducing India to music television to creating the biggest ever music format
shows such as MTV Unplugged, Coke Studio@MTV, MTV Spoken Word and many more.
This is the one brand that not only understands music but is also the ultimate
word on the youth and is always in tune with what they like. A multicity
concert with one of the most celebrated young singers of today, Arijit Singh
ticks all the right boxes for us and who better than Wizcraft to execute such a
fantastic initiative at such a grand scale. All I can say is, what you see is
just the beginning of perhaps a new phenomenon where artist tours are
concerned. Just remember MTV brought it to you first!”
Speaking about the concert tour, Ferzad
Palia, Head – Youth, Music and English Entertainment, Viacom18
said, “MTV has always been the vanguard for anything
related to the growth of good music in India.
However, what makes MTV stand out
even further is that it’s the universe of the young and so we make sure we
reach out to our audience through all the key touch points – be it on air,
online, through our merchandise, our cafes or through online events. This 10-city
tour is yet another step for us to get up, close and personal with the youth by
bringing them today’s biggest Bollywood singer – Arijit Singh – who has
established his name as the singer of the most romantic love ballads India has
produced in recent times. We are sure that this tour is going to be an exciting
opportunity for us and for the youth as well. We hope to bring more such
initiatives for our discerning audiences going forward.”
Kumar Razdan, Head- Events (Business
Development), BookMyShow
 said, “BookMyShow has been playing an integral
part in bringing some of the best live musical experiences to fans across the
country. We are now excited to be working with Wizcraft International and
GiMA concerts to bring Arijit Singh’s first mega national tour to
entertain the audiences.  Arijit Singh, with his soulful melodies, has
struck a chord with millions of fans in India making him the voice of this
generation. As the official ticketing partner for this ten-city tour, we are
committed to ensure a transparent, safe and constant opportunity to his fans to
get enchanted by his music and are determined to make this event a phenomenal
success.”
 
The tour will mark its footprint in ten prime cities of the nation namely
Kolkata, Gurgaon, Chandigarh, Indore, Pune, Hyderabad, Jaipur, Ahmedabad,
Guwahati and Mumbai. The shows will feature the singer in the lead
showcasing his best music. While Arijit Singh shall be singing his biggest
hits, the audiences should expect to be surprised with a special element in
every city. The tour, curated by Wizcraft Entertainment International and TM
Talent Management will reach out to every major Indian city.  Through Viacom18’s leading brands such as MTV,
MTV Beats, Colors and Rishtey, audiences will be engaged till the very end when
a special broadcast that captures the best moments of the tour will be shared
on the platforms.
To book tickets for the concert& to know more
please visit: https://in.bookmyshow.com/concerts/arijit-singh-mtv-india-tour/
About GiMA Concerts:
GiMA (Global Indian Music Academy), a unique Wizcraft International
initiative, is a pioneer when it comes to honoring talent in Indian Music. Over
the 6 years, GiMA awards have given the Music industry a unified platform to
celebrate and honor talent across various genres in Indian music, giving them
the same importance and recognition.
GiMA has been successful in bringing together the music fraternity of
the country on a unified platform to promote Indian music and musicians to
positively impact the lives of musicians, industry members and society at
large.
Taking this initiative ahead, GiMA presents – GiMA Concerts.  GiMA Concerts is an annual multi-city tour
with an objective to celebrate the biggest music artists in the country, in a
Live, never seen before format.
To begin with, GiMA Concerts have tied up with the most influential
artist in India, Arijit Singh, his unmatched Bollywood songs has unified the
nation. It is going to be Arijit’s first ever India tour, taking him across 10
cities over a period of 4 months.
GiMA
is powered by Wizcraft, one of India’s leading Communication &
Entertainment Company, integrating strategy, creativity and technology to
provide unique experiences. Wizcraft’s in-house brands include IIFA, GiMA, Star
Guild Awards and Kingdom of Dreams. Wizcraft has successfully conceptualized,
organized and executed large scale events & concerts such as the Opening
and Closing ceremonies at the 19th Commonwealth Games, 50 years of Indian
Independence Celebrations, Opening Ceremony at Hannover Messe (2015), Global
Citizen India Festival, Michael Jackson Live etc.
About MTV:
MTV, world’s premier youth brand, is a dynamic and a
vibrant blend of music and pop culture. With a global reach of more than
half-billion households, MTV is a cultural home to the millennial generation,
music fans and artists.  50 MN fans
following MTV across show pages on social media have made it one of the top
brands in social influence as well. MTV consumer products are available across
35+ unique categories through strategic brand licensing tie-ups, leading to
combined retail sales of 100+ crores present across all key online and off-line
channels of distribution. In 2015, MTV also launched its first ever café in the
world, FLYP@MTV at New Delhi in India. MTV has a buzzing MTV Live business with
properties like MTV Video Music Awards and MTV Bollyland. Aiming to entertain,
lead and collaborate with young people through its evocative communication and
youth relevant shows like Roadies, Splitsvilla, Coke Studio@MTV, MTV Unplugged,
MTV Girls on Top, MTV Love School and keep them engaged through various cause
led initiatives such as MTV Rock the Vote and MTV the Junkyard Project. For
information about MTV in India, visit www.mtv.in.com.
About Viacom18:
Viacom18 Media Pvt. Ltd. is one of India’s fastest
growing entertainment networks and a house of iconic brands that offers
multi-platform, multi-generational and multicultural brand experiences. A joint
venture of Viacom Inc. and the Network18 Group, Viacom18 defines entertainment
in India by touching the lives of people through its properties on air, online,
on ground, in shop and through cinema.
About
BookMyShow:
BookMyShow, (Bigtree Entertainment
Pvt. Ltd.), is India’s largest online entertainment ticketing platform that
allows users to book tickets for movies, plays, sports and live events through
its website, mobile app and mobile site. Founded in Mumbai (India) in 1999 and
launched in 2007, BookMyShow is now present in over 650 towns and cities across
India, currently meeting the entertainment demands of millions of customers.
For more information, please visit www.bookmyshow.com.

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Disclaimer: The article & images used in this blog are the property of pr24x7 & the data is compiled by them.

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